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3 Common Marketing & Business Gaffs That Will Kill Profits
We all recognize the failure rate for individual online entrepreneurs is fairly substantial. But that is not limited to online marketing because it is also true of regular brick and mortar businesses, too. It is impossible to know all the individual reasons why so many people fail at internet marketing. Mistakes of all types, spread out all over the place, are perhaps the single biggest killer of online dreams. There is a great deal of bad information on the net about how to create an income on the net. But it does not matter why the errors are made – the only thing that matters is they are made and can produce disastrous results.
It is easy to follow the mistaken belief that providing enough choices for people will surely capture the greatest number of them in your marketing net. We all like having options, so it is an easy to understand feeling to want to provide them to potential customers. Giving people a range of options usually tends to be a flawed approach if you want to make sales. The best approach is to avoid presenting a menu of choices for your readers. The simple reason is that, generally speaking, people are terrible in regards to making a decision. That can be especially true with purchasing decisions. They can become so indecisive that the very common result is nothing is bought! 21 simple things you can do to immediately increase your traffic, responses, sales and profits
All of us tend to assume others think the way we do; and that is why you must not think everyone is cheap just because you may be. We are talking about imagining everybody buys at the cheapest possible price – that is patently false. It is common knowledge that prices for the same merchandise can range from very cheap to being quite a lot. As you know, many higher listed products have existed for a very long time. The simple fact that they have existed for so long instantly dispells any myth that all people are cheap. People want to spend a great deal on certain things for their own reasons. If what you promote can be sold at a premium, then do not hesitate to ask for a fair price for it. It clearly can be done, so maybe study those businesses who do sell more expensive products.
Have you ever had the thought that a product or system was so great that everyone must want it, or that every person will buy it? It is possible that many people have had that sort of thought. Yes, there have been more than a few products that have been wildly popular. Yet there is no single product or service that everybody has bought. The justification you have to avoid this idea is it will sabotage your efforts; you will start to slack off and lose the marketing fire. If you begin to imagine your product will be universally liked, then that will point you down harmful paths. It is delusional to consider any service/product will be well-received by all people.